Minimum Advertised Price Policy 2016-2017
Sherpa Minimum Advertised Price (“MAP”) policy is as follows:
- Sherpa will maintain an updated “MAP Pricing” list of those products subject to this MAP Policy. Sherpa reserves the right to update or modify this list at any time and resellers will get advance notice on any price changes.
- This MAP policy applies to all advertisement of products in any and all media, including, without limitation, flyers, posters, coupons, mailers, inserts, newspapers, magazines, catalogs, internet or similar electronic media including websites, forums, marketplaces, email newsletters, email solicitations, television, radio, and public and store signage.
- Violations of this MAP policy include, but are not limited to:
- Listing a price lower than the MAP price in any advertising
- General store-wide discounts offered by reseller without excluding Sherpa products in the advertisement
- Selling or advertising a bundle (or package) of Sherpa products that include other products (whether or not manufactured by Sherpa) at a price that: (a) is lower than the total MAP of the Sherpa product or (b) violates the letter or spirit of the MAP policy
- Advertising for Sherpa products any additional discount, coupon, gift card, or incentive (whether in the form of a special event, promotion, term of doing business or otherwise) that translates into an immediate price reduction, where the cumulative effect would be to reduce the advertised price of any product below MAP.
- It shall not be a violation of this MAP policy as follows:
- To advertise in general that the reseller has “the lowest prices” or will match or beat its competitors’ prices
- To advertise that a customer may ”call for price” or “email for price”, or to use similar language, specifically with respect to Sherpa Products, so long as no price is listed.
- Sherpa will permit resellers to advertise products at prices lower than the MAP price for 3 promotional periods each year. In such events, Sherpa requires that resellers will not discount more than 30% off retail for these promotional periods. Sherpa reserves the right to modify or suspend these promotional periods by providing advance notice to all resellers of such changes.
- These promotional periods will be:
- August 26th, 2016 to September 5th, 2016
- November 11th 2016 to November 21st, 2016
- May 19th, 2017 to May 29th, 2017
- MAP Policy affects all in-season products.
- Discontinued and non-carryover product can be sold below MAP after the following dates:
- SS16 break MAP on July 15th, 2016
- FW16 break MAP on January 15th, 2017
- SS17 break MAP on July 15th, 2017
- If a reseller with multiple store locations violates this MAP policy at any particular store location, then Sherpa will consider this to be a violation by all of the reseller’s locations.
- Violators of the MAP policy will be notified, and subject to possible suspension of new orders until violation is reconciled and may be subject to possible termination.
Styles that Carryover to FW16
|Season||Style#||Style Name||Color#||Color Name||MAP Price|
|FW16||SM485||Khumbu Pant||092||Saang Brown||$70.00|
|FW16||SM685||Karma Zip Tee||030||Black||$60.00|
|FW16||SM685||Karma Zip Tee||523||Juniper||$60.00|
|FW16||SM711||Tsepun Zip Tee||084||Geelo||$75.00|
|FW16||SM711||Tsepun Zip Tee||254||Juniper/JiriMeadow||$75.00|
|FW16||SM711||Tsepun Zip Tee||392||Rathee||$75.00|
|FW16||SM711||Tsepun Zip Tee||457||Kharani/Black||$75.00|
|FW16||SW653||Naulo Pant||092||Saang Brown||$70.00|
|FW16||SW685||Karma Hoody||128||Bagmati Sand/Gobi||$60.00|
|FW16||SW686||Karma Jacket||128||Bagmati Sand/Gobi||$85.00|
|FW16||SW711||Dikila Zip Tee||392||Rathee||$75.00|
|FW16||SW711||Dikila Zip Tee||398||Yuu/Ganges River||$75.00|
|FW16||SW711||Dikila Zip Tee||440||Bagmati Sand||$75.00|
|FW16||SW711||Dikila Zip Tee||457||Kharani/Black||$75.00|
|FW16||SW711||Dikila Zip Tee||678||Tika Pink||$75.00|
|FW16||KH338||Ilam Hand Warmers||523||Juniper||$34.00|
|FW16||KH338||Ilam Hand Warmers||392||Rathee||$34.00|
|FW16||KH338||Ilam Hand Warmers||030||Black||$34.00|
|FW16||KH209||Renzing Hat||533||Yuu Blue||$30.00|
|FW16||KH209||Renzing Hat||091||Monsoon Grey||$30.00|
|FW16||KH208||Jumla Hat||440||Bagmati Sand||$30.00|